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Looking ahead, NPB remains dedicated to growing strong relationships within the foodservice industry. NPB is actively engaged in efforts to build trust and add substantial value to foodservice distributors.

Across the U.S., numerous pork products are being showcased in convenience stores, driving demand for high-quality pork and encouraging consumers to purchase pork more frequently.

Growing pork demand and targeting the Hispanic and African American consumers with two initiatives, Ponle Pork and Don’t Miss the Flavor, aiming to boost pork volume and value in high-consumption multicultural markets.